15m - In this video we will discuss Facebook’s newly launched e-commerce feature called Facebook Shops! We talk about how the new feature will allow businesses to build online stores on both Facebook and Instagram. We will also touch up how in the near future the platform will also allow businesses to sell through other avenues. We will also focus on Instagram Shop and the updated browser experience through Explore and how this changes user experience from social to e-commerce.

Created September 2020