Multi-Channel Marketer

MCM Classroom Recordings


Description
A library of all previously recorded classroom session for you to look over in your own time. These can be viewed as many times as you wish and act as a great reminder ahead of any exams you may take.
Content
  • Supportive Documents
  • MCM Portfolio Evidencing
  • BCS Project Report Sign Off
  • INTRODUCTION CALL
  • Multi-Channel Marketer – Course Introduction - 11/11/2025
  • Multi-Channel Marketer – Course Introduction - 11/11/2025
  • 1stForEPA QnA
  • 1stForEPA Introduction EPA Portfolio and Project Guide QnA
  • Digital Business Strategies
  • The Digital Team - Roles and Responsibilities (CEIAG) - 10/09/2025
  • The Digital Team - Roles and Responsibilities (CEIAG) 10/09/2025 Neel
  • The Digital Team - Roles and Responsibilities (CEIAG) - 10/09/2025
  • Competitor Analysis - Research Market Strategies - 17/09/2025
  • Competitor Analysis - Research Market Strategies - 17/09/2025 Neel
  • Competitor Analysis - Research Market Strategies - 17/09/2025
  • Marketing Guidelines - Regulatory Requirements - 24/09/2025
  • Marketing Guidelines Regulatory Requirements 24 09 2025 Neel
  • Marketing Guidelines - Regulatory Requirements - 24/09/2025 - Neel
  • Marketing Guidelines - Regulatory Requirements - 24/09/2025
  • Marketing Guidelines - Marketing Ethics - 01/10/2025
  • Marketing Guidelines - Marketing Ethics - 01/10/2025
  • Marketing Guidelines - Brand Guidelines 26/03/2025 - Waqas
  • Marketing Guidelines - Brand Guidelines 26/03/2025 - Waqas
  • Marketing Guidelines - Brand Guidelines 08/10/2025 Neel
  • Marketing Guidelines - Brand Guidelines 08/10/2025 Neel
  • The Digital Team – Meeting the Brief Pt 1 15/10/2025 - Waqas
  • The Digital Team – Meeting the Brief Pt 1 15/10/25
  • The Digital Team – Meeting the Brief Pt 1 - 15/10/2025 - Neel
  • The Digital Team – Meeting the Brief Pt 1 15/10/2025- Neel
  • The Digital Team - Meeting The Brief Part 1 - Task 1 XYZ Gym Brief
  • The Digital Team – Meeting the Brief Pt 2 - 16/07/2025
  • The Digital Team – Meeting the Brief Pt 2 16/07/25
  • The Digital Team – Meeting the Brief Pt 2 - Neel 22/10/2025
  • The Digital Team – Meeting the Brief Pt 2 - Neel 22/10/2025 Morning
  • The Digital Team – Meeting the Brief Pt 2 - Neel 22/10/2025 - Afternoon
  • The Digital Team - Strategy Alignment Pt 1 29/10/2025 - Waqas
  • The Digital Team - Strategy Alignment Pt 1 29/10/2025 - Neel
  • The Digital Team - Strategy Alignment Pt 1 08/01/2025
  • The Digital Team - Strategy Alignment Pt 1 - 25/10/2025 - Neel
  • The Digital Team - Strategy Alignment Pt 2 - 05/11/2025 - Neel
  • The Digital Team - Strategy Alignment Pt 2 - 05/11/2025 - Neel
  • The Digital Team - Strategy Alignment Pt 2 - 05/11/2025 - Waqas
  • The Digital Team - Strategy Alignment Pt 2 - 05/11/2025
  • Market Segmentation – Strategies Pt 1 12/11/2025
  • Market Segmentation – Strategies Pt 1 12/11/2025
  • Market Segmentation – Strategies Pt 1 12/11/2025 - Neel
  • Market Segmentation – Strategies Pt 1 12/11/2025 - Neel
  • Market Segmentation – Strategies Pt 2 19/11/2025 - Waqas
  • Market Segmentation – Strategies Pt 2 - Rachel
  • Market Segmentation – Strategies Pt 2 07/05/2025
  • Market Segmentation – Strategies Pt 2 - Rachel
  • Market Segmentation - B2C vs B2B 26/11/2025
  • Market Segmentation - B2C vs B2B 26/11/2025
  • Relationship Marketing - Relationships and Loyalty 02/12/2025 - Neel
  • Relationship Marketing - Relationships and Loyalty - 02/12/2025 - Neel
  • Relationship Marketing - Relationships and Loyalty 27/08/2025 - Waqas
  • Relationship Marketing - Relationships and Loyalty - 23/08/2025 - Waqas
  • Relationship Marketing - Customer Experience Management 10/12/2025
  • Relationship Marketing - Customer Experience Management 10/12/2025
  • Relationship Marketing - Customer Experience Management - 10/12/2025 - Neel
  • Relationship Marketing - Customer Experience Management - 10/12/2025 - Neel
  • Social Marketing
  • Careers Education Information Advice & Guidance (CEIAG) 20/06/2025
  • CEIAG CV Example
  • Careers Education Information Advice & Guidance (CEIAG 31/06/2025) Neel
  • Careers Education Information Advice & Guidance - 30/10/2025 - Neel
  • Careers Education Information Advice & Guidance (CEIAG) - 31/10/2025 - Neel
  • Social Media - Introduction 24/06/2025
  • Social Media – Introduction 03/11/2025 - Waqas
  • Social Media - Introduction - 04/11/2025 - Neel
  • Social Media - Introduction 04/11/2025 - Neel
  • Social Media - Facebook and Instagram - 07/11/2025 - Neel
  • Social Media - Facebook and Instagram 14/02/2025
  • Social Media - Facebook and Instagram - 07/11/2025 - Neel
  • Social Media – Snapchat and TikTok 18/02/2025
  • Social Media – Snapchat and TikTok 11/11/2025 - Neel
  • Social Media – Snapchat and TikTok - 11/11/2025 - Neel
  • Social Media – X and LinkedIn 21/02/2025
  • Social Media – X and LinkedIn 13/11/2025
  • Social Media – X and LinkedIn - 13/11/2025 - Neel
  • Social Media – Google My Business and YouTube - 18/11/2025 - Neel
  • Social Media – Google My Business and YouTube 04/10/2024
  • Social Media – Google My Business and YouTube - 18/11/2025 - Neel
  • Social Media - Scheduling Posts 28/02/2025
  • Social Media - Scheduling Posts 28/02/2025
  • Social Media – Scheduling Posts 20/11/2025 - Neel
  • Social Media – Scheduling Posts 21/11/2025 - Neel
  • Social Media - Strategy Part 1 15/07/2025
  • Social Media - Strategy Part 1 04/03/2025
  • Social Media – Strategy Part 1 - 25/11/2025 - Neel
  • Social Media – Strategy Part 1 - 25/11/2025 - Neel
  • Social Media - Strategy Part 2 07/03/2025
  • Social Media - Strategy Part 2 04/06/2024
  • Social Media – Strategy Part 2 - 27/11/2025 - Neel
  • Social Media – Strategy Part 2 - 27/11/2025 - Neel
  • Social Media – Social Commerce and Affiliate Marketing 22/07/2025
  • Social Media – Social Commerce and Affiliate Marketing 22/07/2025
  • Social Media – Social Commerce and Affiliate Marketing - 02/12/2025 - Neel
  • Social Media – Social Commerce and Affiliate Marketing - 02/12/2025 - Neel
  • Social Media – Rules and Etiquette 14/03/2025
  • Social Media – Rules and Etiquette 14/03/2025
  • Social Media – Competitors and Customers 18/03/2025
  • Social Media – Competitors and Customers 18/03/2025
  • Social Media – Competitors and Customers - Neel - Introduction Activity
  • Social Media – Competitors and Customers - 09/12/2025 - Neel
  • Social Media – Competitors and Customers - 09/12/2025 - Neel
  • Branding – Brand Management - 01-08-2025
  • Branding – Brand Management 18-06-2024
  • Branding – Brand Management - Neel - 12/12/2025
  • Branding – Brand Management - Neel - 12/12/2025
  • Online Reputation - Monitor and Manage Reputation Pt 1 06 08 2025
  • Online Reputation - Monitor and Manage Reputation Pt 1 21-06-2024
  • Online Reputation - Monitor and Manage Reputation Pt 2 08-06-2025
  • Online Reputation - Monitor and Manage Reputation Pt 2 25-06-2024
  • Online Reputation - Monitor and Manage Reputation Pt 1 & Pt 2 - Neel
  • SEARCH ENGINE OPTIMISATION
  • SEO - Introduction and Keywords Part 1 - 08/04/2025
  • SEO - Introduction 12-08-2025
  • SEO - Link Building - 15/08/2025
  • SEO – Link Building 04/04/2025
  • SEO - Keywords Pt 1 08-04-2025
  • SEO – Keywords Pt 1 15-11-2024
  • SEO - Keywords Pt 2 19-11-2024
  • SEO – Keywords Pt 2 19-11-2024
  • SEO – Keywords Pt 3 22-11-2024 - Neel
  • SEO – Keywords Pt 3 28-08-2025 - Neel
  • SEO – Google Ads Pt 1 16/07/2024
  • SEO – Google Ads Pt 1 16/07/2024
  • SEO – Google Ads Pt 2 19/07/2024
  • SEO – Google Ads Pt 2 19/07/2024
  • SEO - Google Ads Part 1 and 2 - 26/11/2024 - Neel
  • SEO - Google Ads Part 1 - 29/08/2025 - Neel
  • SEO - Google Ads Part 2 - 02/09/2025 - Neel
  • ANALYTICS
  • Analytical Tools 05/09/2025 - Neel
  • Analytical Tools - 23/07/2024 - Waqas
  • Analytical Tools - 23/07/2024 - Waqas
  • Google Analytics Part 1 26/07/2024
  • Google Analytics Part 1 26/07/2024
  • Google Analytics Part 1 09/09/2025 - Neel
  • Google Analytics Part 2 12/09/2025 - Neel
  • Google Analytics Workshop Part 1 and 2 - Neel
  • Google Analytics Part 2 30/07/2024
  • Google Analytics Part 2 30/07/2024
  • EMAIL MARKETING
  • Email Marketing – Introduction 16/09/2025
  • Email Marketing – Introduction 16/09/2025
  • Email Marketing – Content & Customer Journeys - 09/05/2025
  • Email Marketing – Content & Customer Journeys 06/08/2024
  • Email Marketing – Content & Customer Journeys - 19/09/2025 Neel
  • Email Marketing – Content & Customer Journeys - 19/09/2025 Neel
  • MARKETING TOOLS
  • Marketing Tools – Digital Toolbox 23/09/2025
  • Prompt Engineering Beginner and Intermediate
  • Marketing Tools – Digital Toolbox 09/08/2024
  • Marketing Tools – Marketing Channels 26/09/2025
  • Marketing Tools – Marketing Channels 13/08/2024
  • Google Looker Studio Workshop
  • Marketing Tools - Effective Communication Pt 1 30/09/2025
  • Marketing Tools - Effective Communication Pt 1 20/05/2025
  • Marketing Tools - Effective Communication Pt 2 03/10/2025
  • Marketing Tools - Effective Communication Pt 2 03/10/2025
  • Effective Communication - Prompt Engineering - 30/05/2025
  • Marketing Tools - Content Marketing Pt 1 - 07/10/2025
  • Marketing Tools - Content Marketing Pt 1 17/01/2025
  • Marketing Tools - Content Marketing Pt 2 10/10/2025
  • Marketing Tools - Content Marketing Pt 2 10/10/2025
  • CRM Systems – Variations and Features - 14/10/25 - Neel
  • CRM Systems – Variations and Features 30/08/2024
  • CRM Systems – Variations and Features - 14/10/2025 - Neel
  • THE DIGITAL ENVIRONMENT
  • The Digital Environment – How Teams Work - 24/0/2025 Waqas
  • The Digital Environment – How Teams Work - 17/10/2025 - Neel
  • The Digital Environment – How Teams Work 24/01/2024
  • The Digital Environment - Trends and Insights 10/06/2025
  • The Digital Environment – Trends and Insights 28/01/2025
  • The Digital Environment – Trends and Insights - 21/10/2025 - Neel
  • The Digital Environment - Trends and Insights - 21/10/2025 - Neel
  • Sprout Social Content Benchmarks Report 2025 - (For Task)
  • Cyber Security – Security in Business 13/06/2025
  • Cyber Security – Security in Business 13/06/2025
  • Cyber Security – Security in Business 24/10/2025 - Neel
  • Cyber Security – Security in Business 24/10/2025 - Neel
  • Cyber Security – GDPR and the Data Protection Act 17/06/2025
  • Cyber Security – GDPR and the Data Protection Act 17/06/2024
  • Cyber Security GDPR and the Data Protection Act - 28/10/2025 - Neel
  • Cyber Security GDPR and the Data Protection Act - 28/10/2025 - Neel
  • Campaign Management
  • Targeted Campaigns Pt1 21/08/2025
  • Targeted Campaigns Pt1 05/06/2025
  • Targeted Campaigns Pt2 26/08/2025 - Waqas
  • Targeted Campaigns Pt2 10/06/2025
  • Choosing Content Pt 1 28/08/2025 - Waqas
  • Choosing Content Pt 1 28/08/2025
  • Choosing Content Pt 1 28/08/2025
  • Choosing Content Pt 2 02/09/2025 - Waqas
  • Choosing Content Pt 2 - 02/09/2025 - Neel
  • Choosing Content Pt 2 17/06/2025
  • Engage the Audience Pt 1 04/09/2025
  • Engage the Audience Pt 1 19/06/2025
  • Engage the Audience Pt 2 21/01/2025
  • Engage the Audience Pt 2 21/01/2025
  • Engage the Audience Pt 2 09/09/2025 - Neel
  • Targeted Digital Channels - Increasing Traffic Pt 1 10/04/2025
  • Targeted Digital Channels - Increasing Traffic Pt 1 11/09/2025 Neel
  • Targeted Digital Channels - Increasing Traffic Pt 1 10/04/2025
  • Targeted Digital Channels - Increasing Traffic Pt 2 15/04/2025
  • Targeted Digital Channels - Increasing Traffic Pt 2 15/04/2025
  • Targeted Digital Channels - Increasing Traffic Pt 2 16/09/2025 Neel
  • Targeted Digital Channels - Increasing Traffic Pt 2 16/09/2025 Neel
  • THE MARKETING MIX
  • The Marketing Mix - The 7P's Pt 1 - 18/09/2025
  • The Marketing Mix - The 7P's Pt 1 - 17/04/2025
  • The Marketing Mix - The 7P's Pt 2 23/09/2025
  • The Marketing Mix - The 7P's Pt 2 22/04/2025
  • Employability Skills - Progression 15/07/2025
  • Employability Skills - Progression 15/07/2025
  • Employability Session - Interviews 24/04/2025
  • Employability Session - Interviews 24/04/2025
  • EPA Workshop 29/04/2025
  • EPA Workshop 29/04/2025
  • The product and customer lifecycle
  • The Customer Lifecycle – Part 1 17/07/2025
  • The Customer Lifecycle – Part 1 17/07/2025
  • The Customer Lifecycle – Part 2 22/07/2025
  • The Customer Lifecycle – Part 2 22/07/2025
  • The Product Lifecycle – Part 1 24/07/2025
  • The Product Lifecycle – Part 1 24/07/2025
  • The Product Lifecycle - Part 2 21/11/2024
  • The Product Lifecycle - Part 2 21/11/2024
  • CUSTOMER ACQUISITION
  • Variation of Acquisitions Pt 1 31/07/2025
  • Variation of Acquisitions Pt 1 31/07/2025
  • Variation of Acquisitions Pt 2 05/08/2025
  • Variation of Acquisitions Pt 2 05/08/2025
  • New and Repeat Business – Pt 1 03/12/2024
  • New and Repeat Business – Pt 1 03/12/2024
  • New and Repeat Business – Pt 2 05/12/2024
  • New and Repeat Business – Pt 2 05/12/2024
  • Relationship Marketing - Benefits and Restrictions Pt1 10/12/2024
  • Relationship Marketing - Benefits and Restrictions Pt1 10/12/2024
  • Relationship Marketing - Benefits and Restrictions Pt 2 19/08/2025
  • Relationship Marketing - Benefits and Restrictions Pt2 19/08/2025
  • EPA Project Preparation - Workshop 11/02/2025
  • EPA Project Preparation - Workshop 11/02/2025
  • EPA Project Preparation - Workshop 25/09/2025 - Neel
  • EPA Project Preparation - Workshop 25/09/2025 - Neel
Completion rules
  • All units must be completed